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PR: Goldman Sachs Honors TruTag Technologies at 2016 Builders + Innovators Summit

Goldman Sachs is recognizing TruTag Technologies and its Chairman, Dr. Hank Wuh, as one of the 100 Most Intriguing Entrepreneurs of 2016 at its Builders + Innovators Summit, on October 19-21 in Santa Barbara, California.

Goldman Sachs selected TruTag Technologies and Dr. Hank Wuh as one of 100 entrepreneurs from multiple industries to be honored at the event. TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, has developed the world’s most advanced ingestible Optical Memory (iOM) device: a digital “cookie” that enables the digitization of the analog world.

TruTag’s iOM devices are dust-sized particles that can be embedded into the very fabric of a product without the need for packaging or labels. They are edible and covert, and can digitize a plethora of items for product intelligence – effectively counteracting the $1 trillion global counterfeit market. In pharmaceuticals, TruTag iOM devices (“TruTags”) can trace and authenticate billions of individual pills moving through the global pharmaceutical supply chain, providing protection against the grey market and other distribution vulnerabilities. The TruTag security and product intelligence solution will have a major impact on the safety and authenticity of food, medicine, and other life-critical products.

“We are privileged to be recognized by Goldman Sachs and to share our vision to digitize the analog world, especially life-critical items that enter the human body,” said Hank Wuh, MD, MPH, Chairman of TruTag Technologies. “The ability to deploy our edible iOM will have an enormous impact on the Internet of Things, and will allow the authentication and safe identification of food and medicine in a way that has never before been possible. With TruTags, we will dramatically improve safety and consumer trust across many products and industries.”

"We are honored to recognize Dr. Hank Wuh of TruTag Technologies as one of the most intriguing entrepreneurs of 2016," said David Solomon, co-head of investment banking at Goldman Sachs. “This is the fifth year that we have hosted the Builders + Innovators Summit, where emerging business leaders gather to discuss their common interests in building thriving organizations.”

For more than 145 years, Goldman Sachs has been advising and financing entrepreneurs as they launch and grow their businesses. In addition to honoring 100 entrepreneurs, the summit consists of general sessions and clinics led by Goldman Sachs experts, seasoned entrepreneurs, academics and business leaders as well as resident scholars.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag iOM devices are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things (IoT) to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.


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