PR: VerifyMe wins first contract for global sports memorabilia market
VerifyMe, Inc. (NASDAQ: VRME) ("VerifyMe," "we," "our," or the "Company"), providing authentication, supply chain monitoring, and data-rich consumer engagement features using unique smartphone readable codes on their products to brand owners, announced today that it has signed an agreement with a sports memorabilia company to provide brand protection and consumer engagement solutions.
VerifyMe recently signed an agreement to provide its authentication and consumer engagement solution to a sports apparel memorabilia company delivered via a mobile phone app. The solution will allow consumers to authenticate products purchased on a digital marketplace and integrate into an online trading platform allowing for the sale/transfer of ownership of a product's provenance and digital history for proof of authenticity. VerifyMe will also offer consumer engagement services to create value for the consumer and the brand. Examples include the promotion of complementary products, product and sports team-related images and video content, and loyalty and rewards programs.
"We are very excited to announce our first win in this market with our expanded consumer engagement capabilities," said Patrick White, Chief Executive Officer. "We believe the accessibility for brands and consumers to connect in this way is key and will continue to advance these offerings."
About VerifyMe, Inc.
VerifyMe, Inc. (NASDAQ: VRME), is a technology solutions provider specializing in products to connect brands with consumers. VerifyMe technologies give brand owners the ability to gather business intelligence while engaging directly with their consumers. VerifyMe technologies also provide brand protection and supply chain functions such as counterfeit prevention, authentication, serialization, and track and trace features for labels, packaging and products.