The Dark Side of Imitation – Counterfeit Alcohol and the Fight for Safety

Author: TAPA APAC Brand Protection Standard (BPS)
Document type: .PDF whitepaper

Abstract:

In the shadows of consumer markets, the allure of fake goods often comes with a deadly price, especially within the alcohol industry. Recent tragedies, including the November 2024 methanol contamination in Laos, where Tiger Vodka and Whisky led to the deaths of six tourists, highlight the urgent need for robust brand protection strategies. These incidents are not anomalies but part of a global counterfeit problem that endangers lives.

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